Your Board Isn't Waiting for You to Figure Out AI.
A 90-minute executive session designed for CMOs who need to lead AI-driven marketing – not get replaced by it. No fluff. No theory. Just the frameworks the top 1% are already using.
AI won't take your job.
A CMO who understands AI will.
78% of CEOs say marketing is the first function they'd restructure with AI. The question isn't whether AI will reshape your role. It's whether you'll be the one leading that change – or the one being changed out.
THE UNCOMFORTABLE TRUTH
The 6 Psychological Barriers Keeping CMOs Behind
"I'll figure it out eventually."
Eventually is too late. Your competitors are deploying AI agents, automating creative at scale, and cutting CAC by 40% – right now. The gap between you and them widens every month you wait.
"My team handles the technical stuff."
Delegation without understanding is a recipe for irrelevance. If you can't evaluate what your team is building, you can't lead them. The C-suite expects you to own AI strategy, not outsource it.
"I don't want to look stupid."
The only stupid move is silence. Every other CMO in the room is also pretending they've got this figured out. The ones who admit the gap and close it fast are the ones who'll survive.
"AI tools are overhyped."
Hype is real. So are the brands cutting their marketing ops costs in half. The CMOs who separate signal from noise are the ones winning board-level trust. The rest are a restructuring away from being replaced.
"I'm too senior for a bootcamp."
Seniority without adaptation is a career liability. The most dangerous place to be is experienced AND uninformed. This isn't a tutorial – it's a strategic recalibration for leaders.
"I've attended enough webinars."
This isn't a webinar. There are no slides read aloud, no 45-minute sales pitches. This is a focused, systems-level transfer of frameworks you can deploy Monday morning.
WHAT YOU'LL WALK AWAY WITH
90 Minutes. 6 Frameworks. A Completely Rewired Playbook.
The AI-First Marketing Model
How the best CMOs are restructuring their marketing orgs around AI – from creative production to media buying to analytics – without blowing up what works.
AI Agent Deployment for CMOs
Which AI agents to deploy, where they create 10x leverage, and how to evaluate tools without becoming dependent on any single vendor.
Measurement in the AI Era
How attribution, incrementality, and marketing mix modelling are being rebuilt with LLMs – and what every CMO must demand from their analytics stack.
Creative at Scale – Without Losing the Brand
The frameworks for producing 10x the creative variants using AI while maintaining brand integrity, quality, and strategic direction.
The "Defend Your Budget" Playbook
How to present AI-driven marketing ROI to your CEO and board. The exact metrics, narratives, and business cases that secure – and expand – your budget.
Your 90-Day AI Roadmap
Leave with a personalised action plan – what to deploy in Week 1, Month 1, and Quarter 1. No ambiguity. No "we'll explore this later." Just execution clarity.
YOUR HOST
The Person Behind the Frameworks
Mohanish Jaju
CEO Brew&Buzz Digital & Founder B2BZone.io
Mohanish is a creative professional having experience across event management, digital marketing, personal branding, data analytics, and AI systems in both B2B and B2C industries.
He doesn't teach theory – he teaches the exact systems he uses with consulting clients. This bootcamp distils that into 90 minutes of pure signal for marketing leaders.
WHAT LEADERS SAY
Trusted by People Who Don't Trust Easily.
Mohanish brings creativity, strategic thinking and a strong understanding of social media marketing. He is proactive, dependable and consistently focused on delivering meaningful engagement and results. A talented SMM professional.
Mohanish is talented, proactive, and a balance of creativity and analytical perspectives. Very good to interact and work with.
He had conducted a training program for Nulife Pharma Sales and Marketing Team. A 3 hours dedicated session for SEO. Learning, perspective, and deep thought into everything he does.
SET YOUR EXPECTATIONS
This Is Not Another "AI in Marketing" Talk.
This is NOT
- ✕ A beginner's introduction to ChatGPT
- ✕ A vendor pitch disguised as education
- ✕ 90 minutes of slides and theory
- ✕ A motivational talk about the "future of AI"
- ✕ Designed for junior marketers or interns
This IS
- ✓ A strategic session for marketing leaders
- ✓ Built on real client work across ₹250Cr+ in ad spend
- ✓ Frameworks you can deploy the next business day
- ✓ Brutally honest about what works and what's hype
- ✓ Designed for CMOs, VPs, and Heads of Marketing
SECURE YOUR SEAT
Invest 90 Minutes.
Rethink Your Entire AI Strategy.
Early bird price for the first 50 registrations only. ₹4,999 after that.
🔒 Secure payment via Razorpay · Instant confirmation · Recording access included
Before You Decide
Is this relevant for me if I'm not a CMO by title?
×Yes. If you lead marketing decisions – VP Marketing, Head of Growth, Marketing Director, or Founder running marketing – this is built for you. The frameworks apply to anyone responsible for marketing strategy and budget.
Will this be too basic? I already use AI tools.
+Using AI tools and leading an AI-first marketing function are completely different things. This session focuses on strategic deployment, team restructuring, measurement frameworks, and budget defence – the leadership layer most marketers haven't touched.
Is there a recording?
+Yes. Every registrant gets lifetime access to the recording. But the live session includes an interactive Q&A with Apurv that won't be in the recording, so joining live gives you the most value.
What's the format?
+90 minutes. Framework presentation + live examples + Q&A. No pitch. No upsell during the session. Just dense, usable knowledge transfer from someone who does this for enterprise clients every day.
Why is it priced at ₹2,999? That seems too low for CMO-level content.
+Because Apurv's mission is to make world-class marketing education accessible. The consulting version of this content costs ₹3L+/month. This is early bird pricing for the first 50 seats – it goes up to ₹4,999 after that. The value-to-price ratio is intentionally insane.
Can my team join too?
+Absolutely. Each team member needs their own registration. Group context actually makes the frameworks more actionable – you can start implementing Monday as a team.